CoCo is KA2 Erasmus+ Strategic Partnership project coordinated by CRN in Germany and in which ELA is involved as a partner organisation. CoCo is seeking to create behavioral change of European citizens towards more conscious and green consumption patterns. Moreover, the project will aim to ensure trustworthy information on products, and to strengthen consumer protection against commercial practices such as greenwashing and premature obsolescence.

One of the project results will be the creation of a serious game integrating information on three of the most consumed product groups and raising awareness of what those malpractices mean for citizens.

​Working on the topic of conscious consumption, will advance the learners in competences such as environmental, financial and critical thinking skills.

Project Overview

Project info

Action: KA220-ADU - Cooperation partnerships in adult education
Project code:  2021-1-DE02-KA220-ADU-000033718
Duration:  November 2021 - May 2024

Themes addressed

Conscious consumption, Environmental education, green skills, sustainability

Partners of the project

Project coordinator: COMPARATIVE RESEARCH NETWORK EV (Germany) 
ELA, EURO-NET (Italy), Dr. Ludwig Intelligent
Projects GmbH (Germany)
KAAKKOIS-SUOMEN AMMATTIKORKEAKOULU OY (Finland)
BLUE ROOM INNOVATION SL (Spain), Fundacja Otwarty Plan (Poland)
​In order to reach the main objective of the project, the partnership will create and develop 3 Results:

R1: Hybrid educative game

The main project result will be to create a serious game through which adults can learn how they can change their consumption patterns towards a more sustainable form and how their choice can help to fight climate change. The game will focus on three areas: food, clothing and furniture, as these are the three groups of products European consumers spend most money on. The game will connect physical elements and actions with digital elements, making it a truly blended game, which is innovative for educational games, especially for adults.
​CoCo aims to create a Serious Game which will combine two different forms; an on-line part and a physical one.

R2: Knowledge vault on conscious consumption

The knowledge vault is the platform which will be used to host the free to download educational material, the print and play version of the serious game, the e-learning content and the digital aspect of the serious game. The vault will contain the knowledge base for learners and educators to learn more on sustainable consumption. Thus the vault will contain materials, links to websites, methods, articles collected and stored in all project languages.
​Users can register for free andl have access to further information related to their learning process.

R3: Facilitators guide

This Project Result aims to combine elements of both previous PRs into a Facilitator’s Guide which will be capable of providing all the knowledge base required for a trainer to gain understanding in both the concepts of a CoCo collected in the vault (PR1) and the use and learning elements of the Serious Game (PR2). The guide aims to serve as an official project deliverable for trainers wishing to enhance their training material on the topic. The guide will be comprehensive and easy to use, providing practical information for the support of trainers of training activities on sustainable consumption with a special focus on socio-economic disadvantaged communities.

What's going on in the project?


Game Jam 


​TPM in Barcelona

On the 14th, 15th and 16th of December 2022 took place the first game jam in Berlin. What is a game jam? An occasion for the partners to start brainstorming and planning the design of the serious game. The training followed the concept of “action
learning” where learners simultaneously developed their skills by working together to find solutions to complex problems.The Game Jam will allowed a common reflection and a free proto-typing of game and methods ideas, which will be followed up during the project in the design and creation phase.
26th and 27th September 2022: time to meet again in sunny Spain for the second transnational project meeting. This time the host was BLUE ROOM INNOVATION which guided us through the streets of "El Raval" to discover this multiethnic neighborhood, full of sustainable shops. Half way through the first year of the project it was also time to discuss our achievements and the first steps through the realisation of the COCO game.


Kick off meeting in Berlin

On the 24th and the 25thof March 2022 we were hosted by CRN in Berlin for the kick off meeting of the CoCo project. During the first day we outlined the next steps of the project and set the deadlines, while on the second day we visited some shops in the Wedding neighborhood which operate in the field of conscious consumption. It was a great opportunity for all the partners to get an idea of how we can become conscious consumers!

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